NEWs Update | Creator and Influencer Council of the Philippines (CICP) elects a new set of Board of Directors for 2025
13 November 2024 | Manila, Philippines – The good news is out! Creator and Influencer Council of the Philippines (CICP) announces the newly elected Board of Officers and Directors for 2025. This esteemed group of individuals came from the country’s top talent in digital influence, brand partnerships, and media innovation.
The New Channel’s prime mover and also a known industry shaper, Apple Esplana-Manansala is re-elected as one of the Board of Directors this year. Joining her at the CICP 2025 Board are:
- Maria Irene Aserios, Mindanaoan
- Rai Clemente, Meta
- Brian Dacanay, Tier One
- Michelle Eve De Guzman, Cebu Pacific (Elected Vice-Ppresident for Internals)
- Jako De Leon, Creator, Paper Bug TV (Ex-officio)
- Jel Directo, Hepmil Philippines (President Elect)
- Robi Domingo, Creator, ABS-CBN
- Ace Gapuz, Blogapalooza (Elected Vice-Ppresident for Externals)
- Erwan Heussaff, FEATR media
- Inka Magnaye, Creator (Elected PRO)
- Jaemy Mejia, Colgate-Palmolive (Elected Board Secretary)
- Jeio Sabado, Jollibee
- Kara Santiago-Dagdag, Creator Partner (Elected Treasurer)
- Andrew Sha, RedTorch Communication
- Bryan Yap, Republiq Group of Companies
Two founding directors of CICP served in the Comelec, “CICP was created with the creators and influencers in mind to help them navigate the space of marketing, advertising and business by complementing them with the right information, network and technologies for them to reach their full potential. The Philippines is a country of Creators, and I wish for nothing more than creating an army of world-class creators that will influence and drive positive change in and outside the country. This is CICP’s vision, and with the gathering of the best minds in this year’s board, I urge the new leaders to work together passionately and relentlessly to make it happen.” says Donald Lim of Dito CME.
For the last 5 years, CICP exists to shape, inspire, educate, and empower the creator and influencer industry in the Philippines. Fast growing in size and renown, this organization of creators, influencers, and marketers makes CICP also one of the youngest in the marketing and communications industry.
“I’m excited to lead our community through a transformative year for the creator industry.” quoting Jel Directo of Hepmil Philippines, as the incoming President of CICP.
In 2025, our priorities will center on empowering creators through education, enhancing industry standards and programs to promote integrity during this election season. We’ll also be driving corporate social responsibility (CSR) initiatives in areas where creators’ influence is most impactful—such as anti-scam campaigns—to safeguard audiences and foster a culture of responsible influence.
“This 2025 Board is stellar, and it really excites me to know that the future of the CICP is in good hands.” Shakes Jako de Leon, content creator and the out going President of CICP.
In the past year, we simply wanted to steer things in the right direction which meant strengthening our org’s foundation, partnerships and roots, as well as watering the seeds we have planted since the very start. And now, as we begin yet another chapter in our organization’s future — our fifth year at that — the priority now for our newly-elected leaders is to shift gears, put all our efforts to full throttle, and hopefully take the CICP to even greater heights in every way imaginable.”
Directo has already hit the ground running, sleeves rolled and not losing momentum from the inroads already carved.
About CICP: The Creator and Influencer Council of the Philippines (CICP) is the leading organization dedicated to elevating the creator economy in the Philippines. CICP provides resources, advocacy, and a unified voice for creators, influencers, and partners across the digital and brand ecosystem. For more information, please contact: hello.cicp@gmail.com
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